After overhauling AQUILA’s company’s brand and website, Kendall embarked on an industry-leading content marketing campaign.
Embracing Marcus Sheridan’s They Ask, You Answer, philosophy, Kendall built out the commercial real estate industry’s largest repository of information on brokerage and management services as well as Austin’s most comprehensive set of real estate market data.
In under three years, Kendall led her team to:
- Launch the AQUILA Learning Center, which is now the model for content hubs by marketing practitioners throughout the country
- Write and published 250 blog posts
- Produce more than 230 videos, including a video for every salesperson, capturing more than 100,000 views on YouTube
- Generate over 200 qualified leads which led to over $2 million dollars in revenue
The Results
The AQUILA Learning Center has been a tremendous success in terms of organic growth and traffic growth which have ultimately lead to more inbound leads and revenue.
Watch the video to see Kendall and her company leaders talk about AQUILA’s inbound marketing success.